Hi, I’m Kayla.
I’m a creative marketer with experience leading lifecycle and content marketing across email, social, and digital channels. My work sits at the intersection of strategy and execution; from planning and building email campaigns and automated flows to optimizing performance through testing, segmentation, and data-driven insights.
With a background in design, branding, and storytelling, I focus on creating thoughtful, high-performing communications that drive engagement, retention, and long-term client value. I bring a strong attention to detail, an analytical mindset, and a collaborative approach to every project, and I’m always looking for ways to refine, test, and improve my skills.